Billion Dollar Startup Idea That Will Bring Down the Email

That’s not because technical superiority of email protocol above other messaging protocols.

That’s also not because the relative ease of use of email clients over other messenger apps. (in fact, it’s the other way around)

It’s because of how email is ingrained into millennium software.

At the time of Internet inception around 60s, telephony was the only widespread physical media that data could travel on.

With the fresh explosion of websites in the 90s, businesses could already feel the limitations of wired telephony.

This lead to immense research on wireless (WiFi, Bluetooth and Carrier protocols), which eventually lead to mobile revolution in 00s.

Today, 5G is just around and billionaire biggies are wagging their tongues at users that will be glued to their apps 24 x 7 - using data packages cheaper than Sahara dirt.

In the 90s (times of Yahoo and Amazon), when fresh websites were digitizing the core businesses (retail, messaging, content-delivery), they needed something that will serve as user identity.

Address and telephone numbers were the natural choices.

Yet, that something had to be frictionless enough to push people to use newer ways of shop, consume content, communicate with others and so on.

Addresses and telephone numbers didn’t qualify, due to their verifiability problems. Emails did.

On the other hand, duplicate emails (fake users) weren’t encouraged, but nobody knew…

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