Can You Publish And Sell Books On Amazon Without Any Marketing?

While you might be able to expect initial sales from family and friends who know about it, actual sales from people stumbling upon your book depends on a few factors when you upload it.

1.) Have you chosen the correct keyword phrases and categories?

2.) Are these categories extremely competitive?

3.) Did you incorporate these specific keywords and categories in your title, subtitle, and book blurb?(Note: not everyone can finagle a way into putting the word thriller in their title, but some can do it in their subcategories although at times that may seem too sales pitchy, not that anyone but authors who know what you’re doing would notice or even care).

4.) Do you have between one-hundred to three-hundred people ready to buy your book when it is released? (family, friends, subscribers) When you can sell around that many copies the first three days of your release, Amazon’s free marketing kicks in. Hot New Releases List, Those Who Bought This Book…etc. That’s pretty much awesome sauce if you can manage it.

5.) Does my amazon page look inviting?

6.) Is there too much front matter before the actual sample chapter begins, thus impeding your readers from getting into the book right away?

If the answers to these questions are a big fat no,(or a big fat yes to questions 2 and 6) then uploading your book and walking away from it is going to get you nowhere. You essentially need to take your writer’s cap off and get serious about marketing.

An indie author doesn’t get to be complacent in that respect. Becoming a book marketing guru can be daunting and overwhelming when looking at it as a whole, and figuring out where to start has made many authors give up before giving it a chance.

Which is why I am super happy to be answering this question for you. Not that you asked how to market your book. I suppose I’ve basically answered your question, but I’d like to take it a step further and give you a place to start so you aren’t flailing around in the deep quagmire of marketing do’s and don’ts.

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